Phuket Hotels Association welcomes new management group

Press Release

Bjorn Courage was named because the association’s President and Sumi Soorian was promoted to the function of Executive Director, whereas long-term leader Anthony Lark will proceed to serve as a Senior Advisor

PHUKET, THAILAND: The Phuket Hotels Association, a non-profit organisation with 72 member properties has launched into an thrilling new era with the appointment of a brand new senior leadership group.
Index , General Manager of the InterContinental Phuket Resort, who has greater than 25 years of expertise in the hospitality industry, has been named as the Association’s new President of the Phuket Hotels Association, succeeding founding President, Anthony Lark, ex-General Manager of Amanpuri, Trisara, and now Executive Director at HMD, Shinta Mani and Bensley Collection hotels.
Sumi Soorian, who has been with the Phuket Hotels Association since its basis in 2016 and most just lately served as Development Director, has also been promoted to Executive Director. A advertising and communications professional who specialises in challenge administration and enterprise improvement, Sumi graduated in the USA and has labored in a quantity of nations, together with Australia, China and Thailand.
Bjorn strikes into the function of President at a time of optimism for Phuket’s tourism and hospitality business. The island was one of many first Southeast Asian destinations to safely reopen to international guests when it launched the progressive “Phuket Sandbox” programme in July 2021, and its hotels and resorts at the moment are gearing up for a powerful restoration within the winter excessive season and beyond.
There could be few more certified people to steer this proactive organisation than Bjorn. During the course of a 25-year profession, he has labored with many of the industry’s most iconic manufacturers, including IHG, Hilton, Waldorf Astoria, Six Senses, and Mandarin Oriental. He additionally efficiently accomplished Cornell University’s Executive Leadership programme. “During these preliminary times of restoration from the Covid pandemic, I am proud to serve our member motels, communities and destination to the most effective of my capacity. I will attempt to continue and further evolve the important work done by the affiliation, working teams and member motels to-date, particularly in regard to our association’s three key pillars: Marketing, Environment and Education. Thank you to Anthony for his management since the inauguration of the Phuket Hotel Association and for continuing to serve the Association as Senior Advisor,” Bjorn commented.
Since it was founded in January 2016, the Phuket Hotels Association has grown to symbolize seventy two of the island’s prime internationally-branded and independent luxurious and midscale motels and resorts, comprising just over 12,000 rooms. Each of these members has made a commitment to the destination and, via the Phuket Hotels Association, are actively investing in a sustainable future by way of long-term environmental and educational initiatives.
Anthony Lark will proceed to serve as a Senior Advisor to the Association, alongside Bill Barnett, a founder of the Phuket Hotels Association and Managing Director of C9 Hotelworks, David Keen, CEO of QUO, David Johnson, CEO of Delivering Asia Communications, Boon Yongsakul, Chairman of Boat Pattana, and Saharat Jivavisitnont, Executive Director at Jee Teng Hospitality Group.

For further information and high-resolution pictures, please contact:
Bjorn Courage President Phuket Hotels Association E-mail:,
David Johnson CEO Delivering Asia Communications E-mail: Website:

Phuket Hotels Association

The Phuket Hotels Association is a nonprofit organization comprising a broad spectrum of resorts based in Phuket. Our objective is to promote a well-rounded, dynamic image of Phuket to travellers from all over the world by celebrating the range of Phuket’s natural assets and vibrant tradition, while at the same time offering instructional scholarships, environmental initiatives and other community-based actions to help nurture and develop Phuket’s standing as one of the world’s most sought-after locations.
Phuket Hotels Association members are as follows:
Absolute Twin Sands Resort & Spa, Amanpuri, Amari Phuket, Anantara Layan Phuket Resort, Anantara Mai Khao Phuket Villas, Anantara Vacation Club Mai Khao Phuket, Andaman House Phuket, Andara Resort & Villas, Angsana Laguna Phuket, Banyan Tree Phuket, Best Western Patong, Best Western Plus The Beachfront Rawai, Boat Lagoon Resort, Burasari Phuket, Cape Sienna Phuket Gourmet Hotel & Villas, Centara Grand Beach Resort Phuket, COMO Point Yamu, Courtyard Marriott Phuket Town, Dewa Phuket, DoubleTree by Hilton Phuket Banthai Resort, Dusit Thani Laguna Phuket, Four Points by, Sheraton Phuket, Patong Beach, Grand Mercure Phuket Patong, Hilton Phuket Arcadia Resort & Spa, Holiday Inn Resort, Phuket, Hyatt Regency Phuket Resort, InterContinental Phuket Resort, JW Marriott Phuket Resort & Spa, Kalima Resort and Spa, Kata Rocks Resort & Residences, Keemala Phuket, Kudo Hotel Patong, Le Meridien Phuket Beach Resort, Maikhao Dream Villa Resort & Spa, Centara Boutique Collection, Mangosteen Ayurveda & Wellness Resort, My Bea

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